Throughout the decades, teenagers have attempted to prove their coolness by wearing questionable accessories, hairstyles and items of clothing. Hindsight Fashion is a section about those trends that, in Hindsight, we probably wish we hadn’t worn.
This week’s Hindsight Fashion is Sun-In.
Sun-In was (and I guess, still is) a spray-in hair product that “gently highlighted” the hair, like the rays of the sun. It promised that beachy, subtle, golden blonde that surfers and beach bums spend months in the sun and salt water to achieve- without all that bothersome rest and relaxation.
The problem with Sun-In was this: The final product was neither subtle, nor blonde. It was more like loud and orange.
My natural hair colour is a mousy brown (that’s right- gasp!) so to get my hair to the lovely shade of orange pictured right I had to go through many bottles of Sun-In, throughout many Sun-In sessions. What makes me laugh now is my persistence: I genuinely believed that eventually, my hair would become the beautiful, ashy, Brigitte Bardot blonde of my dreams, no matter how orange it proceeded to get in reality.
Though the package suggested using the heat of the sun to lighten the hair, I chose the more artificial, less time-consuming route of the blow dryer. The hotter the air, the faster the hair would lighten. So there I would stand, in the bathroom of my parents’ house, head upside down, blow drying away until I felt sufficiently overcooked.
Either due to my incessant begging or the skyrocketing electricity bill, eventually my mother agreed to allow me to bleach my hair. My Sun-In days not-so-reluctantly came to a close.
But, every now and then, I still think back to the Sun-In era and smile. The days when, armed with a spray bottle and a dream, I was determined to cook my hair to a delicious shade of golden orange.